SoDash January 2015 - SoDash

Monthly Archives: January 2015

Social Media: The New Customer Service Tool

By | Customer Service, Social Media | No Comments

Twitter is now THE social media customer service toolThere is no doubt that customer service plays a very vital role in business success and there are a range of ways to engage with customers – from face-to-face to mass emails. In today’s market, social media is one of the newest forms of communication that businesses can use to reach and interact with their customers at a personalised level.

By mid-2015 Facebook had 1.49 billion monthly active users and Twitter had 316 million monthly active users. Considering that the companies were founded in 2004 and 2006, that’s a massive growth of social media users around the world.

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